Tuesday 7 April 2009

Evaluation questions- first thoughts

1. In what ways does your media product use, develop or challenge forms and conventions of real media products?
Our media product has changed dramatically since the first filming and editing stages. This has been due to the realisation that the codes and coventions of the sub-genre for our text are vitally important for creating the best extract possible. Our CGI footage has become more unique and thus meaning that it could challenge actual media products with similar forms of CGI. The ability to use a variation of shots has improved and we now have learnt to tell a story through the use of mise en scene, sound, camera and editing instead of relying soley on the ability of our actors and the actions in which they present. Overall, the media product has evolved to meet with a high expectation in which we originally challenged upon brainstorming what we were going to do.

2. How does your media product represent particular social groups?

Throughout our thriller text we tried to implement certain social groups to make the narrative of the extract relatable. Originally, we used the difference of class between both characters. However we found that the difference between a James Bond style detective and an English teenager was too abstract for the ideology in which we were trying to create. Therefore we decided to use a James Bond style detective and a formal business man. In order to show the formality of both characters, smart dressed was required.

3.What kind of media institution might distribute your media product and why?

If this extract were to be extended then it could be made into a Hollywood film, this is because the narrative of the sequence is unfinished. Thus meaning that opportunities are available to alter the narrative and make it longer. This extract could be produced by a major Hollywood studio this is due to the similarities in which it shares with other successful action-thrillers, for example Casino Royale and Mission Impossible. Thus, meaning that audience members will accept the extract to see if it differs or is an improvement from other action-thrillers.

4. Who would be the audience for your media product?

As our thriller in-keeps with the codes and conventions of an action thriller it means that the target audience for our product is more widely spread. This is good for generating a high profit and gaining an established film name. Therefore, the target audience for our thriller would be 12+.

5. How did you attract/address your audience?

An engaging opening was delivered to audience members. The title sequence was designed using the Apple MAC. Thus, meaning that as well as footage we also gained at least a one minute sequence that kept the audience intuned with the tone and setting of the text. The non-digetic music was altered many times until it fit most appropriate with the extract. The pace was realistic and yet effective for the action we were trying to portray. The environmnent/ location was suitable for reinforcing the idea of trying to 'find a criminal' (travelling= protagonist travelling with the audience).

6. What have you learnt about technologies from the process of constructing the product?
From the process of creating and filming this two minute extract I have learnt a variation of skills that have contributed to my development in media.
- I know how to use the camera efficiently, using all of the equipment for example tripod.
- I can conduct a variation of shots to the best of my ability, for example still shot, CU, MS, LS, ELS, shot reverse shot
- I am more aware of the programs on the Apple MAC. However I would like to improve my knowledge on programs like Premier Pro so I can do it very effectively.

7. Looking back to your preliminary task, what do you feel that you have learnt in the progression from it to the full product?

From the preliminary task in which I originally conducted I feel that I have progressed to a new level of understanding. Not only do I feel more confident using certain technologies, for example the camera but I have also learnt a variation of other things. I have a clearer understanding about how the four key concepts make up the filming and not just the narrative. I have also learnt that it is not the actors that make up the text it is the filming.

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